LOMA Daily Shampoo

Suitable for all hair types—especially fine to normal—this gentle, sulfate-free cleanser is safe for color-treated hair and formulated to deliver shine, easy detangling, and thermal protection. Free from soy, gluten, and parabens, it naturally nourishes and purifies the hair and scalp while helping restore and maintain the hair’s natural moisture balance. Ideal for oily hair and scalps, its citrus-based formula deeply cleanses while boosting shine and luster.

Did you know? LOMA Daily Shampoo and Conditioner are the brand’s most cleansing, clarifying, and volumizing duo—helping add fullness to finer textures while keeping hair lightweight and easy to manage.