{"product_id":"color-wow-root-cover-up-light-brown","title":"COLOR WOW Root Cover Up Light Brown","description":"\u003cp\u003e\u003cspan\u003eInstantly conceal grays, refresh highlights, and create the look of fuller, thicker hair with this easy-to-use root touch-up powder. The mess-free pressed powder formula delivers quick, precise coverage exactly where you need it — no sticky sprays, stiff mascaras, or waxy crayons required.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade with reflective mineral pigments for a soft, multi-dimensional finish, it blends seamlessly into the hair for natural-looking coverage that stays put until your next shampoo — even through swimming and workouts.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLong-lasting and compact, each powder lasts approximately 6 months to 1 year with regular use.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBenefits\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e• Instantly covers grays and root regrowth\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e• Extends highlights and blends uneven color\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e• Fills in sparse areas for a fuller look\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e• Natural-looking, multi-dimensional finish\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e• Lightweight feel with no stiffness or residue\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e• Water-resistant, shampoo-removable formula\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e• No waxes, dyes, or PPDs\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003e• Cruelty-free\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHOW TO USE\u003c\/span\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\u003cspan\u003eApply to dry hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLoad the small end of the brush with powder.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePull hair flat against the scalp using your free hand, then firmly press the powder into roots starting at the scalp and working outward.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAvoid sweeping motions for the most natural coverage.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLayer additional powder as needed.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTo brighten or extend highlights, use the side edge of the brush. Dust away excess powder with the wide end of the brush.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003e\u003cbutton class=\"Collapsible__Button Heading u-h6\" data-action=\"toggle-collapsible\" aria-expanded=\"true\"\u003eINGREDIENTS \u003cspan class=\"Collapsible__Plus\"\u003e\u003c\/span\u003e\u003c\/button\u003e\u003c\/h2\u003e\n\u003cdiv class=\"Collapsible__Inner showInnerCollapse\"\u003e\n\u003cdiv class=\"Collapsible__Content\"\u003e\n\u003cdiv class=\"Rte\"\u003e\n\u003cdiv class=\"variantIngredientHolder\"\u003e\n\u003cdiv data-ingredient=\"Medium Brown\" class=\"variantIngredient  active  variant-medium-brown\"\u003eSYNTHETIC FLUORPHLOGOPITE, TALC, Mica, OCTYLDODECYL STEAROYL STEARATE, ETHYLHEXYL PALMITATE, ZINC STEARATE, SILICA, ZEA MAYS STARCH, PENTAERYTHRITYL TETRAISOSTEARATE, ALUMINUM STARCH OCTENYLSUCCINATE, KAOLIN, PHENOXYETHANOL, DIMETHICONE, TRIETHOXYCAPRYLYLSILANE, CI 77499 (Iron Oxides), CI 77491 (Iron Oxides), CI 77891 (Titanium Dioxide) FORMULA #711-0\u003cbr\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv data-ingredient=\"Medium Brown\" class=\"variantIngredient  active  variant-medium-brown\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Hair Bliss Boutique","offers":[{"title":"Default Title","offer_id":45930802708616,"sku":null,"price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0720\/4746\/0488\/files\/4D20CC86-1581-4AF2-ABB4-95202C956AF4.jpg?v=1780462771","url":"https:\/\/hairblissboutique.com\/products\/color-wow-root-cover-up-light-brown","provider":"Hair Bliss Boutique","version":"1.0","type":"link"}